NJR Instituto
Instituto Neymar Jr is a non-profit community center idealised by Neymar and his family, with the goal of transforming the lives of children from Praia Grande through sports, education and culture. Such an impactful project deserved a special drop from NJR and Puma.
The kids are the real stars here: they were asked to draw what Neymar means to them and then we used their drawings to develop the graphics across all the collection. My favourite is the sockliner with their names. Working alongside with Mia Thompson and Alexander Engel.
Graphic Design | Illustration
